Audience Beliefs and Attitudes About Climate Change — Power Point Presentation with Notes
By Angie Richman, NPS Instructor/Consultant for Climate Change
Knowing your audience is an important part of any interpretative product and it can be critical when interpreting climate change. However, gathering audience knowledge can be a challenge. When it comes to communicating climate change, one of the best tools we have in understanding the beliefs and attitudes of our audience is the Six Americas reports conducted by Yale University and George Mason University. The Power Point, Audience Beliefs and Attitudes about Climate Change, provides an overview of the Six Americas and considers applications for interpreters and educators. This Power Point is presented as part of the Interpreting Climate Change Virtual Class sponsored by the IDP and the CCRP.